Branding genius on the streets of NYC

So many brands are so bad at saying who they are, what they do, and why you should care.

I’ve been doing alot of work over the past couple of months on pure branding and value proposition, which is alot of fun, and causes some hard questions to be asked.

So I was delighted to see this exceptional work from M. Slavin & Sons parked up outside the Fed in downtown NYC today. They have slammed the art of brand communications in a way that most corporations spend millions of $$$ doing and still fail.

M. Slavin & Sons, the brand marketing industry salutes you. And wants to hire you.

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OK, so they are a bit heavy on the CTA, but by this point I want fish soooo bad I will probably use all four of them to get some…

 

Author, Tim Dunn.
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I'm Director of Mobile at Roundarch Isobar. While I've specialised in mobile for over 13 years, I now work across broad digital marketing strategy, and am interested in interactions, UX, media and marketing theory, and innovation of almost any description. Click About Me for more and info and what this blog is about. Follow me on Twitter @timmcdunn or connect on LinkedIn

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